Company Information
Specializing in the research and development, manufacture and sales of heat sinks, heat sinks, heat sink modules and auto and motorcycle parts.
Corporate positioning
We are committed to become a globally renowned, leading and most valuable metal mold and parts manufacturer in China.
Corporate Philosophy
You want to stand up for yourself, and you want to reach others.
Core Competencies
A fast-growing enterprise integrating R&D, manufacturing and sales
ESG
A fast-growing enterprise integrating R&D, manufacturing and sales
The circulation pattern of China's hardware industry is undergoing profound and drastic changes. In recent years and for a period of time in the future, it should mainly operate under the condition of cross-running circulation and terminal channels. The hardware market has developed rapidly and professionally from the traditional hardware street to the hardware electromechanical city, and now to the professional market combining exhibition and trade. Traditional channels still play an important role, especially in the secondary and tertiary markets play a leading role. Distribution channels tend to be flat, the rise of some new hardware hypermarkets and big markets, and some operators, big dealers have also established their own brands, and the retail strategy of the enterprise conflict, the industry's traditional channels are showing the development trend of scale, diversification, modernization, centralization, internationalization and mainstream.
1、Scale
China's daily hardware industry has entered the forefront of the world. China has set up 14 technology development centers for zippers, electric shavers, stainless steel utensils, iron POTS, blades and bicycle locks, and 16 product centers for pressure cookers, electric shavers and lighters. At present, most of these centers have become the industry leader, and some have become the world leader, and have achieved good economic benefits. China has gradually become the world's largest hardware processing and export country. Our country has become one of the world hardware production big country, has broad market and consumption potential. At present, at least 70% of China's hardware industry are private enterprises, which are the main force of the development of China's hardware industry. In the international hardware market: Due to the rapid development of production technology and the rise of labor price, developed countries in Europe and the United States transfer the production of common products to developing countries, and only produce products with high added value. China has a strong market potential, so it is more favorable to develop into a major hardware processing and export country.
2、Diversification
There are huge advantages in trade, circulation, export and other aspects of wholesale market, the production of hardware products prosperity of the market, the prosperity of the market pulled the production of products, formed the interaction between production and market circulation, the construction of hardware mechanical and electrical professional market, has basically formed the origin type and circulation type, large and small, comprehensive and single type reasonable collocation, complement each other, The national hardware market professional market overall planning layout is reasonable, business varieties are complete, logistics flow pattern. Taking Tianjin market as an example, Tianjin International Hardware and Electrical City, New Nanma Road Hardware City, North Hardware City and Pearl River Hardware City four professional hardware markets, the total annual sales of more than 20 billion yuan. These four hardware markets seek development in the competition, according to their different market positioning, formed their own development mode. Located in downtown Tianjin, International Hardware and Electrical City adopts a comprehensive and diversified business model. There are commercial stores in the mechanical and electrical City, including high-grade office buildings and star hotels. Hardware stores take the high-end route. The northern Hardware City features wholesale markets for water heating and solar energy; Pearl River hardware City is particularly focused on the operation of decorative hardware tools. These four markets not only gather more than 60% of the city's hardware business operators, but also ABB, Stanley, Bosch and other domestic and foreign well-known brands are introduced into Tianjin. Now, one of the largest hardware industry wholesale base in northern China, a multifunctional, professional "hardware industry aircraft carrier", is standing in the Bohai Sea. The future prospect of hardware market will be from extensive to intensive development. Branding, specialization and scale will be the development direction of specialized hardware market. In the future, specialized hardware market will show irresistible development momentum.
3、Modernization
First, production enterprises extend to the field of circulation. The new market trend of China's hardware industry is becoming more and more obvious. The rise of new channels not only makes hardware manufacturing enterprises face major issues such as repositioning of traditional agents and distributors, and reconstruction of cooperative relations, but also makes enterprises face the risk of losing more and more market control. Second, the store has become an important direction of development. Specialty stores do have a good chance of success. Huitailong has grown from a little-known brand to a well-known brand in the industry by relying on its store system. Third, e-commerce has become the mainstream of future development. With the increasing influence of e-commerce on traditional hardware channels, most hardware cities begin to seek to combine online e-commerce with offline hardware markets.
4、centralization
Regional centralization. Our hardware tools market is mainly distributed in Zhejiang, Jiangsu, Shanghai, Guangdong and Shandong, among which Zhejiang and Guangdong are the most prominent. East has known as "China's first hardware city" Shanghai hardware mechanical and electrical Trade City; West to gather the Wanguo hardware electromechanical market and other large market "Chengdu Jifu hardware electromechanical city"; South has the famous Guangdong Guangfo hardware electromechanical city; Beijing has the "China Hardware City" under construction in Beijing; Changsha in the "Yuhua hardware electromechanical city". In addition, other large-scale hardware and electrical markets include: "East China Hardware and Electrical City" in Jiangyan, Jiangsu, "Central China Hardware and Electrical City" under construction in Wuhan, Hubei, "Tianhe Hardware and Electrical City" in Shenyang, "Dalian Hardware and Electrical City" which has been completed and started operation, "Nanning Hardware and Electrical City" facing ASEAN and "Quanzhou Hardware and Electrical City" facing Taiwan.